As Executive Director at Foolproof I have the luxury of combining my passion for human-centred design with helping some of the world’s biggest brands to solve complex design challenges. I’m also fortunate to be leading and nurturing an international team containing some of the best talent in Experience Design. Over the past couple of years I’ve been working within healthcare helping organisations transform their digital thinking and business culture.
Throughout my career I’ve learnt from and worked with inspirational leaders who, like me, are driven to push the boundaries of experience design and give back to the communities we’ve learnt from. Therefore I’m a regular speaker at industry events, sharing my stories and experiences, and an active member of SDN, UXPA and BIMA.
Before Foolproof I was the Joint Managing Director at System Concepts where I helped to build their UX team and worked with clients such as Amadeus, Microsoft and the New York Stock Exchange.
Outside of work I enjoy playing ice hockey (like a true Canadian), skiing, running, gardening and urban exploring.