Multi-skilled leader operating at the intersections of creativity, technology and design. Has a penchant for creating more meaningful, satisfying experiences for humans. Specialisms include strategy (design and business) and service, product and experience design. Heads up the Rapid Breakthrough unit at Big Radical, a Product Design business based in Soho, London. Also founder of specialist not-for-profit problem solving and accelerated learning collective The Experience Design Group (or XDs). Has worked at places big and small – e.g. Accenture Interactive, Havas and OgilvyOne. Two time winner of Creative Brief of the Month award at OgilvyOne. Awarded Erasmus Exchange Programme at École Nationale Supérieure des Beaux-Arts, Paris, France. Occasional teacher of MA, MBA and PhD Design, Business and Innovation candidates in London and Oxford.
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